I finally caught up to the Topshop Heartschallenger Van on my way home tonight. If you're by Stanton & Ludlow, the Topshop van was on the corner parked as of 30 minutes ago!
They are headed to Bowery Ballroom at 11pm if you're in the area. The final destination will be Ella Lounge (on Ave A b/n 1st & 2nd Ave) at midnight tonight!
The printed tote contained a catalogue, wish list post card, water bottle, entry form for a competition to win a trip to England and a 500 pound shopping spree. While I talked the the girls they handed me a Lucky Giftcard. The only catch? It's a hidden amount that you can't discover unless you head to Topshop for their grand opening tomorrow and make a purchase of at least $10. The giftcards value will reset to $0 after tomorrow's over. With Kate Moss set to cut the ribbon and musical guests like Santigold, I'm anticipating pure madness! Doors open at 11am. Bring a friend, or not!
P.S. Check out NY Mag's preview inside the store and some of their favorite picks.
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