Thursday, January 19, 2012
First Look: doo.ri for Macy's
Chung's collection launches exclusively at Macy's on February 15, 2012 and features classic trench coats, jersey dresses and separates priced between $39 and $159. I am loving the bold graphic brushstroke prints, the modern clean silhouettes and the relaxed sense of luxury that is a hallmark of doo.ri style. My faves are without a doubt the jersey pieces that Chung does best - the LBD and the empire waisted maxi below are perfection!
Thursday, October 20, 2011
Macy's Next Designer Collaboration: Doo.Ri
Wednesday, March 30, 2011
Macy*s Impulse x Matthew Williamson
Hot on the tails of Macy’s Impulse and Kinder Aggugini’s collaboration this past February, Macy’s is back with a hot new collaboration with none other than Brit designer Matthew Williamson.
Famed for his jet set, glam and amazing print driven designs, 70s dress silhouettes and sleek separates the designer is now using these elements to create an unique affordable, fun,sexy line inspired by the glamour of Studio 54 with a British attitude. Every item is priced under $300, with the collection topping out at $299 for a leather jacket. Separates and Dresses for most part will be price between $50 and $120. The collection will hit be available exclusively at Macy’s stores and Macys.com on April 13, 2011 in limited quantities.
My personal fave pieces are the yellow one-shoulder bow dress, the firework print dress (pictured above) and the drapey cuffed trousers. What are you looking forward to checking out?
Monday, January 31, 2011
Macy*s x Kinder Aggugini


Photos of Kinder Aggugini for macy*s courtesy of WWD
So I’ve been hearing about Macy*s Impulse on and off since last year. It was an initiative launched by Macy*s to help capture the 30 and under fashion loving crowd. It is all about contemporary, affordable fashion that will be available in 220 select Macy*s stores nationwide with plans to roll out eventually to 400 stores. Today while I was passing through West 4th Street Station, I noticed a barrage of poster’s advertising the initiative featuring some clothing that I found to be quite adorable.
Macy*s in addition to exclusives like the Rachel Rachel Roy collection is now planning to enter the designer collaboration arena, joining the ranks of H&M and Target. First up at bat is London based designer Kinder Aggugini whose signature collection is self described as "Coco Chanel marries Sid Vicious". The Rock’n’Roll inspired collection will retail from $50 to $300 and will include leather jackets, kimono dresses and silk shorts. The collection will hit stores and Macys.com on February 15, 2011. Later collaborations in works include one with The Kaiser himself, Mr. Karl Lagerfeld. Looks like it’s time for me to add Macy*s to my regular shopping itinerary. What do you think of the looks for Macy*s by Kinder Aggugini?









