Shop: JCPenney x Joe Fresh Kids

Joe Fresh is partnering with JCPenney to bring you a fun fresh collaboration in kidswear today and tomorrow in the heart of Times Square. Just in time for the Back-to-School season the event is held in a live orange grove with plenty of family-friendly activities including kid friendly games, popsicles and a family photo booth! If you get there early, photos will be on display on a billboard in Times Square from 10am-2pm today.

100% of the proceeds from the event will be donated by JCP to Adopt-a-Classroom.

Who: JCPenney x Joe Fresh Kids Launch
When: August 21-22, 2013. Wed-Thurs 10am-7pm
Where: Pedestrian Plaza between 46th & 47th St at 7th Avenue

Peek: Stella McCartney Kids Lookbook

Stella McCartney’s first looks for kids under her own label hit the web thanks to Vogue.UK and the gappy tooth boys and girls in galoshes had me smiling.   The line will be hitting stores on November 3, 2010 and will range in price from $20 for tees to $155 for coats.  Can’t help but wonder if pint sized adults might be able to squeeze their way into a few of these items.

To see the entire collection in an exclusive e-copy of the lookbook on October 27, 2010, you can register on StellaMcCartneyKids.com.