Topshop Tour Bus Hits NYC

Remember that fun Topshop van that everyone was following just before Topshop opened it's doors last April? Well now that they've been in town for a while they decided to continue to promote the store on wheels, this time taking a tour bus on the road packed full of activities and keys to get you to visit the store.

Who: Topshop
What: Topshop will have a tour bus travelling the city to different offsite locations for various planned activities. Also, to get you to visit the store, 400 special keys will also be given away. Be sure to mark your calendars, one special key will unlock a wardrobe at the TOPSHOP store to reveal a daily gift. Activities include Makeovers, Personal Shopping & Customization!
When: June 23-26, 2010. noon-7pm Wed-Sat. In addition vistors to the Topshop store during the tour dates who spend $80 or more will receive an exclusive gold chain key necklace!
Where: Various locations across NYC as listed below.

Wednesday June 23, 2010. MAKE – UP MAKEOVERS @ Union Square
Makeovers, video tutorials, live tutorials, tips & tricks. The first 100 visitors to the Tour Bus win a free make up bag! The first 400 receive special keys, but only one key, opens the wardrobe at the TOPSHOP store that holds a beauty box of goodies for the lucky winner!

Thursday June 24, 2010. PERSONAL SHOPPING @ Washington Square Park
On the Tour Bus! - TOPSHOP’S ever so stylish Personal Shoppers will be on hand to provide trend tutorials, key looks and insider fashion summer tips and tricks. The first 400 visitors receive special keys. Try your hand at opening the wardrobe for a chance to win a $250 shopping spree and an appointment with one of our Personal Shoppers!

Friday June 25, 2010. CUSTOMIZATION @ McCarren Park
Make, Mend & Customize. Rejuvenate your summer wardrobe with NY stylist Whitney Fierce. TOPSHOP provides the white tees and Whitney provides the tips on how to re-do and makeover your style. Be the first 400 visitors and receive special keys to try your luck at winning a collection of limited edition TOPSHOP dresses.

Saturday June 26, 2010. POP UP SUMMER @ TOPSHOP
Come join us for a bit of island fever, just outside the TOPSHOP store. Put your feet in the sand, lounge and listen to live music. Gone shopping? For any spend over $50, refresh and rejuvenate with a glass of frozen lemonade from the tour bus. Be sure to come on down; on this final tour date, 400 keys will be given away, but only one will unlock the wardrobe to reveal a $250 summer spree!

*Keys will be color-coded each day; keys must be tried the same day they are distributed.