Body Lotion $4.95, Body Scrub $4.95
H&M is making the leap from trendy clothier to the masses to becoming a beauty provider as well. H&M is launching an organic skincare line set to hit stores at the beginning of March that will include shower gel, body scrub, body lotion, hand cream and lip balm. The products include natural ingredients like apple juice, beeswax, jojoba and will be available in two scents including: raspberry/melon and lavender/mint. All of the products are certified by Ecocert which is Europe’s biggest certification body for organic and natural cosmetics. The line will also include recyclable packaging on all it's products.
As it's a product launch from H&M affordability is key. Prices range from $4.95 for Shower Gel to $7.95 for Toiletry Bags made from organic cotton.
Lip Balm $4.95, Hand Cream $4.95, Shower Gel $4.95
Toiletry Bag $7.95