Sunday, April 13, 2014

Next H&M Designer: Alexander Wang

H&M announced last night at the Coachella Music Festival, that their next designer collaboration will be with the ubiquitous designer Alexander Wang. This partnership is unique because it will be the first time that an American designer teams up with H&M on a designer collaboration! Can you believe it?

 I was an early Wang adopter, when I stumbled upon his sample sale back in 2007 when he first launched his line in New York City. Slowly but surely the designer has built a reputation for his Downtown cool style that built on the Model-Off-Duty look. The look which combined refined with raw has helped bring about a new urban uniform that is anything but sweet.

The Alexander Wang x H&M collection will feature apparel and accessories for women and men. Wang's capsule collection will go beyond fashion and feature a his take on lifestyle product. The full collection will be available in 250 H&M stores worldwide, and online starting November 6, 2014.

Alexander Wang says, “I am honored to be a part of H&M’s designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.”

“Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion that’s infectious. It feels incredible to be collaborating with him this year,” says Margareta van den Bosch, H&M’s creative advisor.

Are you excited for this upcoming collaboration? I'm curious as to what he will bring to the table.


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