Pricing for both men's and women's pieces will range from $16.99 to $199.99 (with the leather outerwear pieces coming in at the high end of the spectrum). Men's plaid shirts come in a variety of colors including blue, orange and gray and are priced at $34.99. T's will set you back $19.99, hoodies cost $34.99 and jackets will run you $49.99 (note: womenswear items are priced similar to the men's collection).
I'm definitely interesting in checking out the denim since that's what forms the backbone of William Rast's menswear line. Based on what I'm seeing, the men's straight leg and skinny jeans look decent and won't break the bank at $49.99 a pair. On a side note - I'm definitely glad they've included a few grey pairs of denim in the mix (I've been on the hunt for a grey pair jeans but haven't found anything that I'm in love with yet).
The collection will be available in most Target stores and online from December 19, 2010 through January 22, 2011.